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AMD Launches New AI Chips to Compete with NVIDIA

AMD Launches New AI Chips to Compete with NVIDIA

On Monday, AMD unveiled its new artificial intelligence chips designed for applications ranging from cutting-edge data centers to advanced laptops, intensifying its competition with market leader Nvidia.

Over the past two years, demand has surged for specialized processors that develop, train, and run AI applications like ChatGPT.

AMD has positioned itself as a formidable competitor to Nvidia. CEO Lisa Su stated that AMD’s next-generation processors will compete with the best offerings from rivals.

“AI is our number one priority, and we’re at the beginning of an incredibly exciting time for the industry as AI transforms virtually every business, improves our quality of life, and reshapes every part of the computing market,” Su said during her keynote speech at Computex, Taiwan’s leading tech expo.

Su also announced that AMD will adopt an annual update cycle for its advanced accelerators, with the Instinct MI325X slated for release later this year. This aligns with a similar annual release schedule announced by Nvidia CEO Jensen Huang on Sunday.

Highlighting partnerships with major laptop manufacturers, Su introduced leaders from Microsoft, HP, Lenovo, and Asus, who praised the integration of AMD’s Ryzen processors in their AI-powered computers.

Microsoft, a leader in AI innovation, has invested billions in ChatGPT maker OpenAI and rapidly incorporated AI features into its products. Earlier this month, Microsoft unveiled its Copilot+ computers, dubbed “AI PCs,” which will run the Windows operating system with built-in AI.

Microsoft CEO Satya Nadella confirmed that AMD’s Ryzen processors would power these machines.

“We are in the midst of a massive AI platform shift, with the promise to transform how we live and work,” Nadella said in a video message during Su’s speech. “That’s why our deep partnership with AMD, which spans multiple computing platforms from the PC to custom silicon for Xbox, and now to AI, is so important to us.”

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